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Research papers

Believe in better

This case study charts the intense and creative journey followed since December 2010 when MESH Planning was awarded British Sky Broadcasting's Brand and Content campaign evaluation tracking. It includes the rapid development of processes,...

Catalogue: Congress 2011: Impact
Authors: Danny Russell, Hugh Wilson, Fiona Blades
Companies: MESH Experience, Sky Limited
September 18, 2011
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Citation

Russell, Wilson and Blades (2011a, September 18). Believe in better. ANA - ESOMAR. Retrieved April 30, 2024, from


https://ana.esomar.org/documents/believe-in-better